Big news, everyone!

We’ve rolled out three major features in Usermaven to make your analytics journey smoother, smarter, and more impactful.

The first is Dashboards, which gives you a crystal-clear view of your key metrics. We’ve also upgraded Trends to help you spot patterns and opportunities faster and Paid Ads Attribution to connect your ad spending directly to conversions.

These updates are designed to empower you to analyze data and turn it into actionable insights that drive real business growth.

We can’t wait for you to explore what’s new and take your strategies to the next level.

Let’s dive deeper into these new updates:

Dashboards

We've launched our brand new Dashboards feature! This powerful addition to our platform lets you create custom views of your most important metrics, all in one place. Now, you can track, analyze, and share your data more effectively than ever before.

Here's what is included in the Dashboard feature:

1. Trends integration

• Easily add your existing trends to any dashboard.
• Create and customize new trends directly from your dashboard view.
• Choose how you want each trend to be displayed in your layout.
• Apply filters and analyze trend data with detailed breakdowns.

2. Analytics management

• Access all your dashboards from one central location.
• Arrange your dashboard layout exactly how you want it.
• See all your important metrics together in one view.

3. User experience

• Create new dashboards in just a few clicks.
• Navigate between different dashboards seamlessly.
• Manage your trends directly from the dashboard interface.
• Make changes to your dashboards whenever you need to.

Create your first dashboard now!

Enhanced tools for Trends

We've expanded our Trends feature to make it even more powerful and user-friendly! Building on the foundation of our existing trends functionality, we've added new ways to create and manage trends, including AI-powered insights.

Here's what's new in Trends:

1. Trends library

• Browse pre-built trends for common analytics needs
• Quick-add ready-to-use trends with one click
• Search through available trend templates
• View descriptions of what each trend measures

2. Existing trends

• Add trends you've already created
• Reuse your custom-built trends
• Find previously created trends easily
• Add the same trend to multiple dashboards

3. Ask AI

• Ask questions about your data in everyday language
• Get AI-generated trends based on your questions
• Auto-create trends from your queries
• Get data insights through simple conversations

4. Build from scratch

• Create completely custom trends
• Choose your own metrics and events
• Set up custom filters and breakdowns
• Pick your preferred visualization type

From ready-made templates to AI assistance, creating trends has never been easier. These new tools complement our existing trends feature to give you even more ways to analyze and understand your data.

Already using trends? Try out these new creation methods to save time and discover new insights!

The big one for marketers - Facebook Paid Ads Attribution

We're excited to launch our new Paid Ads Attribution feature! Now, you can track and understand your advertising performance with precision. This powerful new addition helps you measure the true impact of your ad spend and identify which channels drive the best results for your business.

Here's what you can do with Paid Ads Attribution:

1. Conversion goal selection

• Choose specific conversion goals to track
• Analyze performance by conversion type

2. Attribution model settings

• Use different attribution model
• Understand which channels initiate customer journeys
• Clear attribution of conversion credit

3. Analysis time windows

• Set custom lookback windows (up to 90 days)
• Define the conversion period for analysis
• Flexible date range selection
• Track both recent and historical performance

4. Ad performance analysis

View by different levels:

• Source level analysis
• Campaign level breakdown
• Ad Set grouping
• Individual ad performance

Track key metrics:

• Spend
• Impressions
• Clicks
• CTR (Click-Through Rate)
• Visitor data

Start using Paid Ads Attribution today to optimize your advertising strategy and maximize your ROI. Whether you're running multiple campaigns or focusing on specific channels, you'll have all the insights you need to make data-driven decisions.

These new features represent a significant step forward in making Usermaven your complete analytics solution. Whether you're creating custom dashboards, generating AI-powered trends, or analyzing ad performance, you'll find these tools intuitive yet powerful.