New updates and improvements to Usermaven

  1. Segments, funnels revamped, and docs hub

    New Feature

    We are excited to announce the launch of three big new features on Let's get started.


    With the Segments feature, you can easily divide your audience into different groups based on specific criteria, such as trial users, paying customers, etc. This allows you to gain a deeper understanding of the behavior of each group and make data-driven decisions.

    You can also compare the performance of different segments and see how they are affecting your overall business metrics.


    With the updated product insights, you now have the ability to filter reports and view data specific to your defined segments


    Funnels Revamp

    The Funnels feature has been significantly improved with the addition of new insights. In addition to the conversion rate for each step, you can now see the average duration it takes for users to complete each step.

    This gives you a better understanding of how long it takes for users to complete specific actions and where they might be dropping off. You can use this information to optimize your funnels and improve conversion rates.


    Docs Hub

    The Docs hub has been rebuilt from the ground-up to provide a better user experience. You will find all the information you need to get the most out of in one place, making it easier for you to find what you need and get started quickly. Whether you're new to the platform or an experienced user, the updated documentation will help you get the most out of

    Visit our new docs hub at


    That's it for now.

    What's coming next in Usermaven?

    • Funnels breakdown by device, operating system, browser etc.
    • User journey maps.
    • And a lot of other improvements that we have planned for the Product Insights module.

    Got any exciting idea, feel free to add to our product board. We'd love to hear it from you.


  2. Dark mode, scheduled reports, and a lot more...

    New Feature

    Greetings and happy new year! On behalf of the team at Usermaven, we wanted to express our gratitude for your trust and support in us. As we kick off 2023, we are excited to share a few updates with you.

    Dark Mode

    We are excited to announce the addition of a Dark Mode feature to Usermaven. This feature allows you to switch to a darker theme, making it easier on the eyes when working with data in low-light conditions. We hope this new feature enhances your Usermaven experience as you analyze and interpret your data.


    You can easily toggle between the dark and light modes by accessing the navigation menu. Look for the Dark Mode option and click to switch between the two themes.

    Switch theme

    Scheduled Reports

    Scheduled reports are now live. This allows you to quickly receive weekly and monthly analytics summaries.

    Set up the report and specify the recipient's email address, and Usermaven will automatically send the summary at the desired interval. This feature is a great way to stay organized and on top of your data.


    Embed Dashboard

    Another new feature in Usermaven we added this week is the ability to embed our web analytics dashboard in your favorite tools, such as Notion. This means you can easily view and interact with your analytics data directly within these tools, streamlining your workflow and allowing for even greater convenience.

    You can read more about embedding your website dashboard through this link.

    Scroll Depth

    Scroll depth tracking allows you to see the percentage of your web page that your visitors have scrolled through. This can provide valuable insights into user engagement and can help you optimize your content for better performance.


    Usermaven Python SDK

    Another exciting update in this release is Usermaven Python SDK. Now, you can send the server-side events from the Python to Usermaven.

    To get started with Python SDK, navigate to the Usermaven dashboard and then go to theΒ Workspace Settings > Setup. Install the Usermaven Python SDK and next you can start identifying people/companies and even send custom events.


    We have made several other minor improvements and bug fixes in this release. We hope you will enjoy these updates.


    Embed iframe on other platforms/websites

    Embed an iframe with various charts or reports in Notion or in an internal client dashboard

    Shipped πŸš€



    scroll deep

    please show how deep the user scrolls on the website. As % value and/or graphic This would help to determined how interesting the content is and where exactly on the site the user are not more interested in reading further. Scroll deep and time on site are very important KPI to see if the content interesting for the visitors. Many thanks!

    Markus G
    Shipped πŸš€



    Weekly/Monthly web analytics report

    Get weekly/monthly web analytics reports right into your inbox. Also, you'll be able to add multiple recipients to receive reports.

    Muhammad Azhar
    Shipped πŸš€



  3. Data access consent for support

    New Feature

    We highly value the privacy of your business and your users, and believe that protecting it is essential for maintaining the trust of our customers and for the success of our business.

    Anyone in the Usermaven team will only access your account and data for the purpose of troubleshooting problems on your behalf, after receiving a request for help via email or in-app support chat.

    We have added the option to grant access to our support team, who will be able to assist you with any issues you may be experiencing.


    This access to your account and data will be temporary, lasting for a maximum of 14 days. During this time, our support team will use this access to provide you with the assistance you need to resolve any issues you may be experiencing. Once your issue has been resolved, you can easily revoke this access.

    We are committed to respecting your privacy and will only use this access in accordance with your request and with your permission.


  4. Top sources overview, export people and companies, early access for Google Search Console and a lot more.

    New Feature

    Get ready for an exciting update, because this week we're introducing some incredible new features that will enhance your experience and make analytics even better than before!

    Web analytics

    Top sources overview

    We've added a new Overview option under Top Sources in Web Analytics, allowing you to quickly see which channels are driving the most traffic to your website.


    Device type overview

    We have added the ability to track and view data on the device type (laptop, mobile, desktop) of your website's visitors. This new feature will provide valuable insights into the devices that your visitors are using to access your website.


    Set your default domain in the web analytics dashboard

    If you have multiple websites that you are tracking, setting the default domain in the web analytics dashboard can be useful. This allows you to quickly access the analytics for a particular website without having to manually select the domain each time. This can save you time and make it easier to compare the performance of your different websites.


    To set your default domain, go to the Workspace Settings and select the General tab. From there, you can click the favorite icon to set your chosen domain as the default. This will allow you to quickly access the analytics for that website without having to manually select the domain each time.

    Online visitors information

    To view the activity of your website's visitors, click on the "Visitors Online" button. This will provide you with real-time data on the activity of your visitors, allowing you to track and understand their behavior on your website.


    Google Search Console Integration

    We are pleased to announce that we have just launched a private beta for our Google Search Console integration. This new feature will allow users to integrate their Google Search Console data with our platform, providing them with a more comprehensive view of their website's performance.


    Currently, access to this beta is limited to a select group of users, but we will be expanding access to more users in the future. If you are interested in participating in the beta, please contact us to request access. We are excited to bring this new feature to our users and we hope you will find it valuable.

    Product insights

    Revamped people & companies view

    We are excited to announce that we have updated the people and companies view! With this update, you will now be able to customize the table view by resizing and reordering the columns to your preference. This will allow you to tailor the view to your specific needs and preferences, and your settings will be saved for future use.


    In addition to the updates to the people and companies view, we have also refreshed the user journeys page. This page now shows you the activity based on sessions, providing you with a more detailed and comprehensive view of how users are interacting with your website.


    Export people & companies

    You can now export people and companies from the Contacts section, making it easy to import your lists into your favorite marketing tools.


    Export dropped off users list in onboarding funnel

    You can now export a list of dropped off users from the onboarding funnel. This feature allows you to get a list of users who dropped off at the first step of the funnel, as well as a list of those who dropped off at the last step


    We hope you will enjoy these updates.


  5. Visitors journey, enhanced pinned events, export users list, and more

    New Feature

    Anonymous visitors

    List of anonymous visitors in the last 7 days to see acquisition-related information for example, what is the source of traffic, from which region the visitors are coming from, and more...


    Visitors journey

    View the complete journey of the visitor with session history to see what they did on your website, where they came from, which device they used etc.


    Pinned events query builder

    With the new Pinned events iteration, you can now select events based on text label, CSS attribute, source page URL, and more. This makes it easier to find and select events, and will automatically capture new buttons, and page URLs based on your rules defined. We hope that this will make it even easier for you to use our event tracking tool.


    We have updated the pinned events table to show you the total occurrence, first occurrence, last occurrence and activity of events performed in the last 30 days.

    Export users list

    We've added export functionality for most engaged users, power users, feature adoption, and onboarding so you can import these lists into your favorite marketing tools to send targeted emails based on user behavior.

    For example, you could ask for feedback from power users and the most engaged users to further improve your product. Or, ask your users what new features they need based on the feature adoption report.

    This new functionality will help you better understand and communicate with your users, enhancing their experience with your product.


    Other Improvements

    • The detailed view columns are now sortable.
    • You can sort the results based on visitors, visit duration, bounce rate, and more.
    • We have improved the components through-out our web application leading to more consistent user experience.
    • We fixed an issue where the total occurrence of pinned events wasn't updating after the pinned event was updated. We also fixed an issue where the name of a pinned event wasn't reflected in product insights, conversion goal setup.


  6. Drill-down with quick filters, saved views, exclude internal traffic, and more...

    New Feature

    This week, we are excited to release 4 new features in Usermaven.

    Drill-down with quick filters

    Now you can apply filters directly by clicking the filter icon in web analytics and then choosing the option of your choice i.e Page, Source, Location, etc. and apply the filters to drill down your analytical reports.


    Saved views for customized dashboard variations

    This feature allows you to save the applied filters and then quickly access customized views whenever needed with a single click. No more juggling with the same filter queries again and again.


    Exclude internal team's traffic from analytics

    Filter out traffic generated from internal sources, such as team members, test accounts, or development environments.

    You can filter the internal traffic based on: email, IP address, or hostname.


    Live view of anonymous visitors

    In the contacts hub, we already had the list of people and companies who signed up for your service. Now, we have added a new view to see the list of anonymous visitors who are currently on your website or those who visited in the past 24 hours. This enables you to see their source/referrer, location, current page they are on, and a lot more.


    Note: You will be able to see detailed visitors timeline in our next release.

    Other Improvements

    • We have fixed the top page's query where it happened to be showing the pages that were part of the sessions.
    • The scroll was not working in case of top devices, in this release it is fixed.
  7. Multi-domains in workspace, interval options in web analytics and more

    New Feature

    πŸ†• Multiple domains in one workspace

    If you want to track analytics for more than one domain in the same workspace, it is now possible. However, we recommend having only 1 domain (and its sub-domains) in one workspace

    To add multiple domains, head over to the Workspace Settings > General.


    πŸ†• Interval options by day, week, and month

    Under web analytics, we have added interval options by day, week, and month.


    πŸ†• Choosing funnel first step

    You now have an option to use "Unique visitors" in funnel analysis as a first step of the funnel.


    πŸ†• View detailed conversion rate statistics on goal selection

    Now, on selection of a goal under web analytics will show you the following statistics: unique visitors, unique conversions, total conversions and conversion rate.


    Other than that, you can see which source, page, device or location is performing best for your goal. You will see the total no. of conversions as well as conversion rate.


    There are few other minor improvements done in the platform.

    We hope you enjoyed these updates. Stay tuned for more exciting updates.


  8. πŸš€ Default reporting period, live view, and more.

    New Feature

    This week, we have got new features for you at Usermaven. Let's get started

    πŸ†• Default reporting period

    Now, you can select the default value for the time range filter under web analytics and product insights. Next time, when you visit your dashboard, it will be using your default time range filter.

    To set the default reporting period, navigate to the Workspace Settings > Miscellaneous and select the time range according to your preference.


    πŸ†• Live view

    Say goodbye to manual refresh, and use the Live option under web analytics to view visitors' activity on your website in real time. With live view, your dashboard will be automatically refreshed after 30 seconds and show you the last 30 minutes' activity.


    πŸ†• All workspaces statistics

    View all of your workspace statistics from the single view under the "All workspaces" dashboard. Simply click on the "Show Statistics" option.


    πŸ†• Detailed view includes bounce rate, visit duration, etc.

    Previously, the detailed view only had visitors' information, but now we have included some additional information such as bounce rate, visit duration, entry rate, exit rate, etc.


    Other improvements

    • Top sources are now grouping similar referrers i.e and to Google. You can drill down further by clicking on the source and see which referrer source is bringing most of the traffic to your website.
    • Web analytics queries are based on sessions, previously they were based on only unique visitors.
    • We have added tooltips definition for unique visitors, page views, etc. under web analytics.
    • Added "Others" option in Top Devices for pie-chart with their percentage and value.
    • And a few other minor improvements are done.

    There are a few other exciting features that we are going to ship very soon, till then stay tuned.


    All Workspaces View

    In "All Workspaces" be nice to be able to reorganize and sort the view. Perhaps drag and drop the workspace view order or a button with A-Z/Z-A sort as well

    Iain K
    Shipped πŸš€



    Live view of traffic (Real Time)

    Live view map so we can see where the traffic is coming from (country etc) and a overview over what url they are visiting. An improved version of the live view in Google UA.
    Shipped πŸš€



    Default View Settings

    Would like to be able to set the default view Rather than have the last 30 days have today or whatever the user wants.

    Iain K
    Shipped πŸš€



  9. Data warehouse optimization and real-time analytics


    With the influx of new customers after launching Usermaven to the public, it became really important for us to upgrade our infrastructure and optimize the data warehouse to be scalable to handle any kind of workload.

    Therefore, last few days, we were busy optimizing our data warehouse and making our events pipeline real-time.


  10. πŸš€ Detailed view, show/hide domains from the dashboard, advanced date picker & more...

    New Feature

    This week, we have shipped plenty of improvements and new features under the Web Analytics module. Let's get started.

    πŸ†• Show/Hide domains from web analytics

    Usermaven automatically collects data from the domains where you have installed tracking pixel, so if you have it installed on staging environments, you can exclude those domains from the Web Analytics section.

    To show or hide any domain under Web Analytics, navigate to the Workspace Settings > Miscellaneous section. Turn off the domains that you do not wish to see under Web Analytics. That's it. Now, you will see only those domains which are enabled for your workspace.


    Note: The data will still be collected from your domains, it is only hidden from web analytics. In case you want to see the statistics later on for a certain domain, it is possible.

    πŸ†• Advance date picker under Web Analytics

    Web Analytics date picker got an upgrade and now includes new time intervals such as Last Quarter, Last 6 Months, and more. Within the next few days, you will be able to set the interval for the graphs such as "Day", "Week", "Month" and "Year".


    πŸ†• View day statistics by clicking on the bar chart

    If you'd like to see the specific day statistics, you can hover over the day, and click on it to see the statistics for that particular day.


    πŸ†• Detailed view for Web Analytics

    We have removed the infinite scroll from Top Sources, Top Pages, etc, as it was breaking the user experience, and added a detailed view option. You can view the detailed statistics by clicking on the "Detailed View" link.


    Other improvements:

    • We have added a sorting order under the "All Workspaces" page. Sort your workspaces by name in ascending or descending order.
    • The sorting option is also added under the Funnel Analysis section in Web Analytics. Now, you can sort your funnels by name ascending/descending, recent/oldest.
    • We have built a design system at Usermaven, the overall branding is going to be much more consistent and this will help us in shipping features at a much faster pace.
    • Fixed single quote escaping for Pinned events.
    • Fixed scroller for the conversion goals.
    • The Web Analytics website dropdown is now searchable. You can search for a domain using it.
    • And several other in-app improvements.

    We hope you enjoy these updates and we will be coming back again by next week with more new features and improvements.


    Add scrolling to Conversion Goals and UTM data box's

    Unable to view more than 6 conversion goals. No scroll option is available.

    Shipped πŸš€



    Rearrange individual Funnels inside Funnel Analysis

    Please add the ability to rearrange the funnels inside the Funnel Analysis. Currently you cannot move the funnel after they have been created. So the funnel are sorted by most recent and not most relevant.

    Shipped πŸš€